The City of Denver could as well get ready for some tasty meals delivered real quick. This is after Groupon Inc (NASDAQ:GRPN) made an announcement that their next stop for the Groupon To Go restaurant food delivery service was Denver.
This is not the first time that the Chicago based company has done delivery in other places but it is the first time that they are doing so with their own brand.
According to Groupon’s Senior Vice President of food and drink, Dan Roarty, Denver is growing into a vibrant modern city which had great restaurants which only lacked one thing, great delivery. With Groupon To Go restaurant food delivery the locals will be spoilt for choice since they will have to choose food from more than a hundred local food establishments.
But it should not be assumed that just because Groupon is a big name that things will be easy in Denver. There is tough competition ahead for the company from more than 12 companies who are also offering food delivery services.
One of its competitions is GoPuff who came into the Denver market in March this year. They stock items in theirwarehouse hence they are like the favorite mini market that delivers in half an hour. They are currently the main name in ice cream flavors.
Groupon however is not worried about the competition which includes Doorstep Delivery, Grub Hub Inc (NYSE:GRUB) and Yelp Inc‘s (NYSE:YELP), Eat24. According to Roarty, they have worked with over 500 restaurants in Denver and now have more than a hundred local deals with them. The main thing is to have a large restaurant network.
Customers should know that this is not the same service as what they get with Groupon deals. Groupon To Go comes with its own special deals for instance for first time customers there is a discount worth $10 for Denver customers who make use of the discount code, “BREAKINGNEWS.”
THE Denver center has five full time employees and 50 contract drivers. All delivery charges are dependent on the restaurant but the standard amount is $3.99.
