ML Capital Group Inc (OTCMKTS:MLCG) reported that Platinum Tours of Maui, its flagship investment in the growing luxury travel segment, is now the official concierge associate for the Grand Wailea Waldorf Astoria Resort. It is a 5-star venue and also one of the Maui’s most luxurious and iconic resorts.

The management view

Kevin Bobryk, the CEO, said that they hope that investors are noticing what they are achieving, and how their plans have resulted in major, strategic successes. It is the last connection in the awareness chain – reaching customers in the luxury travel industry once they are on Maui. The CEO added that prior to that, they knew about them by reading in feature profiles in airline publications, and before they fly, they are open to special deals from MasterCard outlining PT Maui as the leading luxury tour operator in the region.

This deal is the first of many deals to be finalized. PT Maui representatives will communicate directly with star guests at the hotel, offering their insight into the island, developing custom tour experiences, and bringing more affluent travelers to the unparalleled luxury tour involvement that only PT Maui can deliver.

Bobryk added that they don’t think they need to update that they are delighted to be associated with a Waldorf Astoria property. However, they couldn’t have reached there if they weren’t providing tours that came at par with the brand’s reputation. It is one of many identical deals in the works. They are reaching target market on every single step of their trip to Maui, and this all is recorded as the season starts on the island.

ML Capital’s promotion and publicity campaign, planned to lead considerable brand awareness and customer acquisition for PT Maui continues to reveal, and will include key television profiles and a lot more in the imminent period.

Prior to this update, the company posted that ongoing promotion and publicity campaign for its PT Maui investment continues to achieve results. The firm is associating with MasterCard, and will be endorsed on the international financial firm’s Priceless Hawaii site.