Design Home, introduced by CrowdStar and Glu Mobile Inc. (NASDAQ:GLUU) on November 15, is by all accounts a winner. Many people except the core group of company’s followers considered that Design Home would be well received.
Market analysts expected the next two games launched by Glu would be of significant importance to the firm. Design Home was the number 1 downloaded game for almost 10 days, a feat not noted since, well not recorded in a long while. Even the largest games don’t get the amount of time at number 1 that Design Home reported. It was notable, even if the field is comparatively sparse at the moment.
The next data set investors and mobile traders will be looking at is the release of Nicki Minaj’s game “Nicki Minaj: The Empire” planned to be released on December 8. After rather sloppy information from Glu and CrowdStar pertaining the launch date of Design Home, how do market believe that date is legit? Initially, pocketgamer.com got the information from company. Next the official Facebook account of Nicki Minaj: The Empire told followers the game would be released on December 8, which is Nicki’s birthday.
Long-time Glu shareholders know that the game will probably be available for download on December 6 on iOS, then probably on Google Play very next day with the official company press release coming out with December 8 as the actual launch date. Enough about release information and micro facts, how might this game fare?
There have been 6 celeb games, in fact 7 including NMTE that include Sniper X, Kim Kardashian Hollywood, Kendall and Kylie Game, Katy Perry Pop, Gordon Ramsay Dash and Britney Spears: American Dream. Which game is the best comp? For now, the market experts prefer Britney Spears: American Dream.
In the last trading session, the stock price of Glu Mobile jumped more than 4% to close the day at $2.34. The market cap of the firm stands at 320.90 million.