NEW GENERATION CONSU (OTCMKTS:NGCG) confirmed the launch of their exciting and new beverages, named as H420 Waters. The company has been expecting this day and intends to disclose the final draft of innovative Hemp Infused beverages as well as shots. They are now getting ready to enter into pre-production phase.

The operations

After devoting ample time on researching this innovative category, working together with product developers and leading contacts in the industry, New Generation employees have spent the extra time to figure out the details. The executive pulled together their vast knowledge in the beverage industry, apart from their immense marketing and also advertising experience into the development and design of H420 Waters. The company is delighted to share the development updates with its shareholders and investors on hemp-infused drink.

The launch significance

Phil Longoria of New Generation said that they are very thrilled to introduce H420 Waters to the industry. They are now quite closer to turning their vision into real refreshing results. He further stated that the market is witnessing a different form of consumer. The consumers of today are savvy, informed, and equipped with all forms of latest technology. They have set higher expectations for the desired products compared to before.

The need

As the market trends have changed, and the preferences are witnessing a significant change, the organizations need to change their operational model. They need to adjust to the new market and trends associated with it. New Generation has been following the same approach and working on their business model. The company is growing its foundational footprint in order to expand its market share in the growing cannabis and hemp industry.

In last trading session, the stock price of New Generation declined more than 7% to close the trading session at $0.288. The decline came at a share volume of 23.53 million compared to average share volume of 11.07 million.