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Towards the end of the previous week, One World Holdings Inc (OTCMKTS:OWOO)‘s holding company, The One World Doll Project announced the release of the sneak peek preview of its brand new Prettie-Girls! Tween Scene story book, which was launched on the website oneworlddolls.com/books.

Brand exposure

The launch of the story book marks the efforts of One World Holdings Inc (OTCMKTS:OWOO) to develop ancillary products around its popular Prettie Girls! brand. The move followed the recent distribution deal that the company entered in with the retailer giant, Walmart. The One World Doll Project Founder, Trent T. Daniel said that the launch of the story books is well-timed and is targeted to expose the brand to its early adopters.

The company briefed the exciting features of the story books, the first line of which will feature a separate story of each of the Twene Scene dolls. Moreover, the general story book aims to bring readers closer to knowing the Tween Scene girls and their unique distinguishing features and traits. Earlier the launch of the storybooks, One World Holdings Inc (OTCMKTS:OWOO) had proudly shared that it has received an order from Hallmark Stores for its Prettie Girls Tween Scene multicultural fashion dolls.

More developments

After signing a retail distribution deal with Walmart and receiving an order from Hallmark Stores, the company has expressed confidence and anticipates a surge in its sales volumes during the holiday season this year. The company is optimistic that the recent developments have further solidified its 2015 growth plans. At the same time, the company is working on the final touches of its deal to sell 9.89% stake to the Tonner Doll Company.

Meanwhile, One World Holdings Inc (OTCMKTS:OWOO)’s CEO Joanne Melton said that they are shaping the company in a way to become an acquisition target for a major toy company within a span of 18 to 24 months. However, it appears that the company’s hefty claims, particularly the launch of its story book has not impressed the investors. The stock of the company shed nearly 22% to settle at $0.00430 as 15.54 million shares traded hands.

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