Trading at mere 60 cents, ContentChecked Inc (OTCBB:CNCK) seems to be highly undervalued and unnoticed. In a very shorty period of time, CNCK seems to be taking over its competitors in the Dietary Restrictions and Food Allergies niche.  Dietary Restrictions affect nearly 60% of American households. To be specific, an estimated 9 million people have food allergies. The economic toll of food allergies is $25 billion per year and food allergies have increased nearly 50% since 1997. In addition, every 3 minutes a person is sent to an emergency room for a food-related allergic reaction in the United States. So, for many families in the Unites States the selection of what to eat can mean life and death. Content Checked Inc (OTCBB:CNCK) has an easy solution to this problem.

CNCK has built an easy-to-use app that will scan the barcodes of grocery items and products checking for allergies. The creators of the app have smartly partnered with Food Allergy Research & Education (FARE) to provide timely updated information about ingredients, allergies, and intolerances. Many grocery store items are not properly labeled and the ContentChecked app provides safety and security for confused parents or guardians. The app is so easy that all a consumer does after downloading it to a device is enter their allergies, scan the item’s barcode, and then they will not only receive information on that products content, but also alternatives to replace that product.

ContentChecked not only has an app for food allergies, but it also has separate apps for sugar management called SugarChecked, and an app for migraine prevention called MigraineChecked. This app cannot only save time, but it can make the quality of life better for many individuals. ContentChecked is creating a network of communication for the allergy suffering community by reaching out to experts and keeping a growing database of alternatives for conscious consumers.

Recently in a published press release the company said this:

“Dear Fellow Shareholders:

I am writing to update you on the Company’s recent developments and progress, and to discuss how we are positioning Content Checked going forward. I appreciate your loyalty as we continue to move forward with our business model and future plans.

Recent Developments

Revenue Growth — For the six months ended September 30, 2015, our revenues were US$657,850, net of reserves, as compared to no revenues for the six months ended September 30, 2014. We had cash and equivalents of US$5,509,532 as of September 30, 2015. Generating considerable revenues is a significant accomplishment for a company founded only in July 2013, since many of our competitors have been in the business for a substantially longer period of time or have significantly more resources than we do. Collectively across the family of apps owned and operated by Content Checked, we have had over 2 million downloads and 66% of users are active at least 5 times a week. Since our inception, we have devoted substantially all of our efforts toward the development of our smartphone applications.

Formation of Board of Advisors — In January 2016, we formed a Board of Advisors to provide guidance to our Board of Directors and our management team in the execution of our business development, marketing and operational matters, and to provide insight into continued opportunities within the food, health and nutrition space industry. Subsequently we appointed Dr. Marc Siegel to the Board of Advisors. Marc Siegel MD FACP is a clinical professor of medicine and the medical director of Doctor Radio (Sirius/XM) at NYU Langone Medical Center. Dr. Siegel is a medical contributor, reporter, and member of the Fox News Medical A Team. He is a member of the board of contributors at USA Today and a frequent contributor to several other newspapers and magazines. Dr. Siegel is the author of five books, most recently The Inner Pulse; Unlocking the Secret Code of Sickness and Health.

Growing Content Checked Team — The Content Checked nutrition team has continued to expand and diversify. Among the 4 full-time employees and 10 contractors, our nutritionists have earned the following certifications and degrees, which strengthens our knowledge and expertise in the food ingredients, health and nutrition space: Registered Dietician, Certified Nutritionist Specialist, Certified Nutrition Support Clinician, CISSN Sports Nutrition, Masters of Nutrition, Wellness and Health Coach and NESDA personal trainer.

Growth Capital Financing — In September 2015, we completed a US$4.5 million debt financing with Hillair Capital Investments L.P., an award winning U.S. fund (the “Fund”). The funding was completed through the sale of secured convertible debentures and warrants. The debentures are convertible into our common stock at US$0.80 per share.

New Partnership — In October 2015, we announced a partnership with Troy Healthcare under which the two companies will use their innovative products, MigraineChecked and Stopain® Migraine, respectively, to help deliver preventative information and fast-acting relief for migraine sufferers.

App Recognition and Growth — Our apps continue to receive impressive reviews:

  • MigraineChecked has recently received recognizable and extensive interaction with its users through social media.
  • SugarChecked has experienced significant growth in a short period of time. SugarChecked’s information and technology continues to help significantly improve efficiency and reduce market expenses for the food industry.

As a measure of my confidence in Content Checked as a company and as a brand, in September 2015, I converted approximately US$1.1 million of my funds advanced to the Company into shares of the Company’s common stock, at a conversion price set of US$0.96 per share.”