Nokia Oyj (ADR) (NYSE:NOK), having sold its mobile phones operations to Microsoft Corporation (NASDAQ:MSFT) in the year 2014, has made an epic comeback, and it has revived one of its most popular handsets, Nokia 3310 in its home in Finland as it begins its bid to relaunch a wave of its classic phones from the past decade. The original Nokia 3310 is known as one of the best ever selling mobile devices as it sold more than 120 million pieces from 1998 to the time its production was discontinued in 2005.
Nokia, a onetime giant in the manufacturing of mobile phones sold its handsets operation in 2014 to concentrate on telecoms network equipment. However, it has now risen from the dead to launch a much upgraded version of the classic Nokia 3310, more than ten years after it was first launched. The new version features a host of features such as web browsing and other exciting features, unlike its predecessor which was only known for its durability and sturdiness.
Nokia has re-entered the mobile market, thanks to a licensing deal with HMD global, a company backed by Foxconn, a Chinese electronic giant. The deal means that for the next decade, HMD global has the solitary use of the Nokia brand on every tablet and phone they manufacture.
The upgraded version of Nokia 3310 still features the classic snake game, which was the favorite game of mobile phone users in the year 2002. Also, the new version features a 2-megapixel camera, a memory card slot, a colored display, and a very strong battery life of 22 hours talk time which is much more than what the original version could offer, and the phone is expected to last for duration of one month when put on standby.
Its price and colors
The new Nokia 3310, which comes in dark blue, red, grey, and yellow color, has a retail price of $52 which means it is quite affordable and the manufacturers hope it can serve as a second phone for long time Nokia fans, and it can also be appealing to people that are just looking to take a break from the excessiveness of smartphones