Vitamin Blue Inc (OTCMKTS:VTMB) was a massive mover during the overnight trading session. The stock surged by 300% on the back of 100 times the daily average volumes, which is considered to be a bullish sign and signifies the shift of momentum towards the buy side. The momentum indicator for the stock have given a fresh buy signal indicative of the inherent strength and is considered to be a bullish sign. Traders on the street believe the stock could head to levels of $0.03 in the near term. The stock currently trades above all important daily moving averages, which is a positive.
The ever improving market conditions have helped Vitamin Blue Inc (OTCMKTS:VTMB) to report a whopping growth in its quarterly sales. As per the reports, the 2Q2015 sales of the company increased 35% YOY, a figure never achieved before.
What Led To This Situation?
Vitamin Blue is known for taking numerous initiatives to increase its reach and make consumers at ease. One such initiative was its effort in the direction to take the business online. Experts say that the Ecommerce initiatives taken by the company have paid off well. If taken into consideration the sales figures of VitaminBlue.com, one can see that YOY sales moved up by 49%, something the management had never forecasted.
In terms of sales done through different media platforms, Vitamin Blue recorded a significant hike of 83% at Amazon and 97% hike at eBay. It’s not the first time that Vitamin Blue has reported such astonishing figures. The company has been performing well for the last couple of years, especially in 2014 and Q12015. To take its e-commerce initiatives to the next level, Vitamin Blue has decided to start selling at Jet.com as well. It will begin selling the products at Jet.com from Q32015.
The senior management of the company is delighted to witness such great figures and hopes that these numbers will continue to rise in the future. According to Frank Ornelas, Chief Executive Officer, Vitamin Blue, the momentum is with the company. When the management decided to accelerate its efforts to increase the online sales, it hadn’t thought of such good response. This online sales growth has translated into sustainable Q-o-Q growth for the company.
Among many innovative online solutions offered by the company to increase e-commerce growth, one was FriendBuy Customer Referral program. The current sales figures show that the program has paid off well to the company. Vitamin Blue is looking forward to coming up with many such initiatives in the coming months.